# Jaxon Media Group

> A visual content and production company with 20 years of craft. Photography, film, post-production, motion, CGI and generative AI for brands, developers, hotels and institutions. Based in Mexico City, working worldwide.

Visual content and production company founded in 2005 in Mexico City, working worldwide. Jaxon combines two decades of photography, film and post-production craft with generative AI to create content for brands, real estate developers, hotels, universities, corporations and institutions. The whole team and every production are in-house.

Jaxon produces content; it does not run its clients' websites, social media or ad campaigns. Every piece is delivered ready for each channel, so the client or its agency can publish it.

Versión en español: https://jaxonmediagroup.com/llms.txt
Full version: https://jaxonmediagroup.com/en/llms-full.txt

## What Jaxon does: four stages

- **Capture**: We capture the real world: people, spaces and products, on the ground, from the air and in 360°.
  (Photography, Film, Drone, 360°, Production)
- **Create**: We turn footage into stories through direction, pace and design — and when the space doesn't exist yet, through CGI.
  (Creative direction, Editing, Post-production, Motion, Design, CGI & rendering)
- **Expand with AI**: AI gives us a new way to produce: we build on what already exists — a photograph, a render, a screenshot — to create more content without another shoot, while keeping it believable.
  (AI image, AI video, Variations, Campaign extensions, Format adaptation)
- **Deliver**: Every piece arrives ready for where it will live. You or your agency publish it; we make sure it looks right when it gets there.
  (Web, Social, Paid media, Screens & presentations, Digital platforms)

## Generative AI

AI is built into Jaxon's production across every industry; it is not a separate product. Most common uses:
- Extend an existing campaign
- Turn photographs into new content
- Create product or lifestyle variations
- Generate video from images
- Create new settings or moments
- Adapt content to every format

## Industries

- Brands & Products: Brands, products, fashion and retail.
- Corporate & Industrial: Corporate, industry, logistics and transportation.
- Education: Universities and institutions.
- Real Estate & Hospitality: Real estate developments, architecture and hotels.

## Selected clients

Coca-Cola, Red de Universidades Anáhuac, Microsoft, Las Brisas, 3M, Goyard, Prologis, Toyota, GSK, Heineken, Les Roches, Zurich, Nizuc, Unilever, Techint, Honda, JLL, Paco Rabanne, LG, Onest, PepsiCo, Pueblo Bonito, Prudential, Land Rover, Kiewit, SC Johnson, WeWork, Fujifilm, MSD, Sabritas, Estafeta, Jaguar, Grupo Copri, Kraft Foods, Nacional Monte de Piedad, Princess Yachts, Grupo KUO, Kia, Office Depot, Uber.

## koppi

Jaxon Media Group is the group; koppi is one of its companies: a digital sales room for real estate developments and hotels. Jaxon Media Group is koppi's content production house, so every project begins with our work — from drone footage and renders to tours and films. Without Jaxon, there would be no koppi.

koppi: A digital sales room for your development: buyers can explore, compare and request a quote from their phone, at any time.

Jaxon Media Group is koppi's content production house: every drone flight, render, tour and film you see there is produced by us.

Website: https://koppi.mx

## Video portfolio (newest first)

- [Universidad Anáhuac — Three screens. Zero cameras.](https://jaxonmediagroup.com/en/video/anahuac-lideres/): A panoramic film for three screens, created entirely with AI for the 2026 luncheon honoring the 300 Most Influential Leaders in Mexico. You'd never know there was no shoot.
- [One Laguna — The place that reveals itself.](https://jaxonmediagroup.com/en/video/one-laguna/): Two luxury towers on the Nichupté Lagoon, brought to life before they exist: morning light, water and sunsets over the lagoon. All created with AI.
- [Universidad Anáhuac — The building of the future, before it opens.](https://jaxonmediagroup.com/en/video/anahuac-labs/): To launch Anáhuac Labs, the university's new technology building, we created an ultra-wide cinematic walkthrough made entirely with AI. You'd never know it.
- [Noma · SLS Yucatán — Luxury you can feel on screen.](https://jaxonmediagroup.com/en/video/noma-sls/): Launch films for Noma and SLS Yucatán: architecture, amenities and lifestyle, built for the sales room, paid media and koppi.
- [Grupo ABC – Estrella Blanca — Impossible shots. Zero difference.](https://jaxonmediagroup.com/en/video/grupo-abc/): A hybrid production combining video, photography and 360° across terminals and highways, with AI for what no camera could capture — like the inside of a moving bus. The line between real and AI disappears.
- [Consorcio Zero — From the first photo to koppi.](https://jaxonmediagroup.com/en/video/consorcio-zero/): We began with photography and video for Lomas de Virreyes and Volterra. Years later, all of their developments — residential, office and retail — live on koppi. A partnership that started with a great image.
- [Las Brisas Ixtapa — Las Brisas Ixtapa, reimagined with AI.](https://jaxonmediagroup.com/en/video/las-brisas-ixtapa-ai/): A self-initiated piece that reimagines Las Brisas Ixtapa entirely with AI, building on years of work with the hotel.
- [Galería Plaza Veracruz — The business hotel at its best.](https://jaxonmediagroup.com/en/video/galeria-plaza-veracruz/): Our latest full-scale production on location, with talent and a complete crew: a hero film, individual clips for each space and a full photo shoot. The same content now lives in the hotel's koppi experience.
- [Quivira Los Cabos — Los Cabos, one community at a time.](https://jaxonmediagroup.com/en/video/quivira/): Films showcasing the destination and its residential communities — Alvar, Coronado and Mavila — designed to sell a lifestyle on the Pacific.
- [NIZUC Resort & Spa — Luxury, told slowly.](https://jaxonmediagroup.com/en/video/nizuc/): NIZUC is Grupo Brisas' luxury resort in Cancún. We have told its story through film and photography for years, and today the entire resort can also be explored at nizuc.life, its koppi experience.
- [Grupo Brisas — A hotel portfolio, one point of view.](https://jaxonmediagroup.com/en/video/grupo-brisas/): Grupo Brisas brings together three brands: Las Brisas and its beach resorts, Galería Plaza and its business hotels, and NIZUC, its luxury resort. For each property, we produce a hero film and a full photo shoot.
- [Tuto Smart Energy — Energy you can see from the air.](https://jaxonmediagroup.com/en/video/tuto-power/): We filmed its solar plants by drone, from daylight to sunrise, capturing the scale of the operation in ninety seconds.
- [3M — Science applied to life, in every format.](https://jaxonmediagroup.com/en/video/3m/): More than a decade with 3M: from a water-filter commercial to bCom, its self-service platform, which we brought to life entirely through motion graphics with 3M US. Products, tutorials, testimonials and campaigns.
- [Red de Universidades Anáhuac — One minute for an entire network.](https://jaxonmediagroup.com/en/video/red-anahuac/): A one-minute film shot across the Red de Universidades Anáhuac campuses throughout Mexico, paired with a photo shoot at every location.
- [Metalitec — Steel that builds a country.](https://jaxonmediagroup.com/en/video/metalitec/): Metalitec fabricates and erects structural steel. We documented its plant, major installations — including Felipe Ángeles International Airport — and its partnership with Grupo Baysa.
- [Interprotección — Insurance with a human face.](https://jaxonmediagroup.com/en/video/interproteccion/): A corporate film for Interprotección, a Mexican insurance and surety broker with more than 40 years in the market.
- [Onest SmartLogistics — The logistics behind everything.](https://jaxonmediagroup.com/en/video/onest/): A corporate film for Onest, a 100% Mexican logistics operator with more than 30 distribution centers. A new version is on the way.
- [#QuédateEnCasa](https://jaxonmediagroup.com/en/video/quedate-en-casa/): March 2020. We went out to film a Mexico City emptier than we had ever seen it and turned those images into a simple message: stay home. The film and photographs went viral.
- [Protactic — Gear for those who can't fail.](https://jaxonmediagroup.com/en/video/protactic/): Protactic designs and manufactures high-performance uniforms and tactical gear in Mexico. For its Hero line, we created a high-impact film.
- [Proyecto Terra — The sun, on your roof.](https://jaxonmediagroup.com/en/video/proyecto-terra/): Proyecto Terra, now Terra Energy, installs rooftop solar through a subscription model. We showed why change can start at home.
- [Aerolíneas Ejecutivas — 50 years in the air.](https://jaxonmediagroup.com/en/video/ale-50-anos/): Aerolíneas Ejecutivas, a pioneer in Mexican business aviation since 1968, celebrated half a century with a film to match. Sound by Jaime Baksht, the Mexican sound engineer who won an Academy Award for Sound of Metal.
- [Estafeta — Mexico's biggest gift exchange.](https://jaxonmediagroup.com/en/video/el-amigo-secreto/): Estafeta's #ElAmigoSecreto connected strangers across Mexico by asking them to send a meaningful object — and its story — to someone chosen at random. We produced the calls, testimonials and campaign wrap-ups from 2015 to 2017, helping turn it into a viral campaign.

## Foundations and causes

- [Comedor Santa María — Every plate counts.](https://jaxonmediagroup.com/en/video/comedor-santa-maria/): Since 1995, Comedor Santa María has provided meals to children living in extreme poverty while supporting their health, education and values. We tell its story to help bring in donors and volunteers.
- [Un Kilo de Ayuda — #UnidosPorGuerrero](https://jaxonmediagroup.com/en/video/un-kilo-de-ayuda/): After Hurricane Otis, Un Kilo de Ayuda joined Fundación Grupo Caabsa and Fundación FORJA to provide food for 2,000 families in Guerrero. We told the story of the campaign to help more people join the effort.

## Photography portfolio (newest first)

- [Central Park · Bosque Real — Architecture you can live in.](https://jaxonmediagroup.com/en/photography/central-park/): Bosque Real towers photographed inside and out: views, interiors, model apartments and amenities, from aerial perspectives to the smallest details.
- [Guardian Jets — Aircraft that sell at first sight.](https://jaxonmediagroup.com/en/photography/guardian-jets/): A helicopter, light aircraft and business jet photographed on the apron, along with every detail of their cabins, so buyers can see it all before stepping aboard.
- [Galería Plaza Veracruz — Veracruz, by day and by night.](https://jaxonmediagroup.com/en/photography/galeria-plaza-veracruz/): A complete hotel shoot with talent: the façade at sunset, lobby, rooms, pool, meeting spaces and the people who bring it all to life.
- [Consorcio Zero — Homes, not units.](https://jaxonmediagroup.com/en/photography/consorcio-zero/): Lomas de Virreyes and Volterra: amenities from the air and the families who already call them home. The same content powers their koppi experiences.
- [NIZUC Resort & Spa — The NIZUC kitchen.](https://jaxonmediagroup.com/en/photography/nizuc-gastronomia/): Its restaurants, cocktails and the chefs behind every dish, photographed with the same visual language as the rest of the resort.
- [Grupo Brisas — From the Pacific to Monterrey.](https://jaxonmediagroup.com/en/photography/grupo-brisas/): Photo shoots for Grupo Brisas hotels: Las Brisas resorts in Acapulco, Huatulco and Manzanillo, and Galería Plaza business hotels in Reforma, León, Monterrey and Querétaro.
- [Ogara Jets — A cabin with a signature.](https://jaxonmediagroup.com/en/photography/ogara-jets/): An Embraer Legacy 500 photographed inside and out: wood, leather and flight deck.
- [Tuto Smart Energy — Miles of sunlight.](https://jaxonmediagroup.com/en/photography/tuto-power/): Its solar plants from the air, from midday through sunrise.
- [Las Brisas Ixtapa — Ixtapa, in its best light.](https://jaxonmediagroup.com/en/photography/las-brisas-ixtapa/): Las Brisas Ixtapa: its architecture, private beach, pools and everyday moments. Alongside film, its koppi experience and a version reimagined with AI.
- [Quivira — Two destinations, one lifestyle.](https://jaxonmediagroup.com/en/photography/quivira/): Golf, bikes and ocean in Los Cabos, plus a shoot through the streets of San Miguel de Allende.
- [Red de Universidades Anáhuac — Ten campuses, one identity.](https://jaxonmediagroup.com/en/photography/red-anahuac/): Sports, labs, arts and campus life across the Anáhuac network in Mexico, plus aerial photography of every campus.
- [Metalitec — Sparks, cranes and steel.](https://jaxonmediagroup.com/en/photography/metalitec/): Metalitec and Grupo Baysa's plant and structural installations: welding, rigging and steel rising under open skies.
- [3M — Science applied to life.](https://jaxonmediagroup.com/en/photography/3m/): Products, people and real-world use: shoots for Stretchable Tape, 3M Contigo, its abrasives line and the water-filter campaign.
- [Aerolíneas Ejecutivas — Business aviation, in flight.](https://jaxonmediagroup.com/en/photography/ale/): The Airbus H145 over Mexico City and Teotihuacan, plus Learjet, King Air and Citation Latitude aircraft on the ground and in the air.
- [Exposición fotográfica — Ejército y Fuerza Aérea, la Gran Fuerza de México](https://jaxonmediagroup.com/en/photography/la-gran-fuerza-de-mexico/): Large-format photography for the exhibition “Ejército y Fuerza Aérea, la Gran Fuerza de México,” displayed along the Chapultepec fences.
- [The city on pause.](https://jaxonmediagroup.com/en/photography/quedate-en-casa/): March 2020: the Zócalo, Reforma and the Monument to the Revolution without a single person in sight. The photographs behind #QuédateEnCasa spread across social media.
- [NIZUC Resort & Spa — NIZUC, luxury at ease.](https://jaxonmediagroup.com/en/photography/nizuc/): Photographs we created years ago that NIZUC still uses today: villas, spa, beach, sunsets and events. The entire resort can now also be explored at nizuc.life.
- [Dorothy Gaynor — Every pair takes center stage.](https://jaxonmediagroup.com/en/photography/dorothy-gaynor/): Footwear campaigns shot in Valle de Guadalupe, by the ocean and on city streets at night, with every pair front and center.
- [City Market — Craving at first sight.](https://jaxonmediagroup.com/en/photography/city-market/): Food photography for City Market: its café, signature dishes and gourmet pantry.

## Contact

- Form and WhatsApp: https://jaxonmediagroup.com/en/contact/ (the WhatsApp button is on every page)
- Office: Av. Santa Fe 170, Oficinas 2-4-12, Col. Santa Fe, Álvaro Obregón, 01376 Mexico City, Mexico
- Social: Instagram https://www.instagram.com/jaxonmediagroup/ · LinkedIn https://mx.linkedin.com/company/jaxon-media-group · Vimeo https://vimeo.com/jaxonmediagroup · Facebook https://www.facebook.com/JaxonMediaGroup/

## Pages

- [Home](https://jaxonmediagroup.com/en/)
- [About](https://jaxonmediagroup.com/en/about/)
- [Services](https://jaxonmediagroup.com/en/services/)
- [Photography](https://jaxonmediagroup.com/en/photography/)
- [Video](https://jaxonmediagroup.com/en/video/)
- [Contact](https://jaxonmediagroup.com/en/contact/)

## Full version

- [llms-full.txt](https://jaxonmediagroup.com/en/llms-full.txt): All of the site content in a single file, including the story behind every project