More than a decade with 3M: from a water-filter commercial to bCom, its self-service platform, which we brought to life entirely through motion graphics with 3M US. Products, tutorials, testimonials and campaigns.
bCom is the web platform 3M customers use to check prices and availability, place orders, track shipments and download reports. We introduced it through an animated virtual assistant in a piece created entirely with motion graphics, in collaboration with the 3M team in the US.
